Director, Public Relations and Communications
Company: Corona Norco Unified School District
Location: Norco
Posted on: April 19, 2025
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Job Description:
About the Employer
Are you the right candidate for this opportunity Make sure to read
the full description below.
The Corona-Norco Unified School District is the largest school
district in Riverside County and the seventh-largest district in
California. The success of our students is a direct result of our
incredible classified and certificated staff members, which is why
we believe in empowering our employees through a dedicated effort
for continual training and professional development. Additionally,
all teachers and administrators have access to participate in our
induction program.
Requirements / Qualifications
MINIMUM QUALIFICATIONS:
1. Education: Bachelor's degree in communications, Journalism,
Public Relations, Political Science, or a related field. Master's
degree preferred.
2. Experience: Appropriate experience necessary to all aspects of
the position, including demonstrated success working with
interdepartmental and public agencies.
The complete application for the position will include:
1. The Corona-Norco Unified School District classified management
Edjoin application.
2. A personal letter of application giving reasons for being
interested in this position.
3. A current resume including background information, educational
experience and achievements.
4. Three current letters of recommendation (current means within
the last two years).
5. A complete set of transcripts.
MAJOR DUTIES AND RESPONSIBILITIES:
1. Under the direction and general supervision of the Chief of
Communications, Executive Services.
2. Manages the district's public relations and communication
efforts.
3. Manages the district's use of web-based communication
strategies.
4. Assists with management of the department budget.
5. Supervises and trains assigned staff.
6. Coordinates communication efforts for district-wide
initiatives.
7. Coordinates communication efforts with CNUSD stakeholders as it
relates to LCAP programs.
8. Initiates and coordinates media coverage and is available to the
press during office hours and on call
at other times.
9. Manages training support staff.
10. Manages technical support staff.
11. Develops and promotes interest among groups supportive of the
district's education objectives to
expand upon the organization's positive reputation.
12. Acts as a liaison between site and/or district administrators
in gathering and sharing factual
information with the media and public-at-large.
13. Seeks out and cultivates news and information resources for the
development of positive stories.
14. Represents the district at community events.
15. Analyzes communication analytics, develops reports, and makes
recommendations.
16. Write/edit press releases and other content for publication in
web-based and print media.
17. Oversees the district's social media program.
18. Collaborates with other departments, schools, and governmental
entities.
19. Assists in interpreting, analyzing, and summarizing ongoing
legislative developments.
20. Provides graphic design technical assistance in the development
of materials with marketing
potential.
21. Provides technical assistance for school sites' public
relations efforts.
22. Implements appropriate aspects of the district's strategic
plan.
23. Leads the integration of artificial intelligence into
communication strategies, ensuring alignment
with industry standards.
24. Conducts evaluations for Communications staff.
25. Leads the Communications team with a commitment to innovation,
best practices, and strategic
leadership, fostering a culture of creativity, adaptability, and
engagement.
26. Assists departments in crisis communication.
ADJUNCT DUTIES AND RESPONSIBILITIES:
1. Maintain positive staff relations.
2. Participate in professional growth activities.
3. Keep informed on current trends in education and public
relations.
4. Develop materials to implement programs.
5. Serve as a liaison in the district.
MINIMUM QUALIFICATIONS:
1. Education: Bachelor's degree in communications, Journalism,
Public Relations, Political Science, or a related field. Master's
degree preferred.
2. Experience: Appropriate experience necessary to all aspects of
the position, including demonstrated success working with
interdepartmental and public agencies.
SALARY/CONTRACT:
Range 2 of the Classified Management Salary Schedule, $138,920.00 -
$177,306.00 based on 261 workdays
Keywords: Corona Norco Unified School District, Santa Monica , Director, Public Relations and Communications, Executive , Norco, California
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